How to Maximize the Benefits of a Networking Event?

Everyone needs to network: entrepreneurs, small business owners, job seekers! But does everyone maximize the benefits of networking? The purpose of networking is to build relationships so you will get leads from someone you know, or from someone who knows someone you know. When you attend a networking event the purpose is to meet business people from various industries to get exposure. What networking is not? Networking is not a numbers game; you need to focus on quality and not on quantity. Some people think that they had a successful event when they have collected 30, 40 or more business cards, but they are missing the real point. How many of these 30 or 40 people will you be able to follow-up? How many of these 30 or 40 will follow-up with you? What is the purpose View the rest of this article